Terms of use

What this document is, and who it binds

This is an agreement between you and AIDEOLOGY TECHNOLOGIES PTY LTD, ACN 698 536 953 and ABN 81 698 536 953, a proprietary company registered in Australia with its main business location in New South Wales. It governs your use of this website and of any mobile title we publish under our own name. Using either is what brings it into effect; there is no separate signature and no button that means more than the use itself. If the arrangement described here does not suit you, the remedy is simply not to use what it covers.

Because a game can ship with rules that only make sense for that game, a title of ours may carry supplementary terms of its own. Where those and these disagree, the supplementary terms win for that title alone, and this document continues to govern everything else.

One clarification belongs at the front, because the rest of this site invites the misunderstanding. The engine systems described elsewhere on these pages are not being offered for licence. Nothing published here is an offer capable of acceptance, no part of this agreement creates one, and a message expressing interest in licensing does not put a contract in motion. If that position ever changes it will change in writing, negotiated, and not by implication from a marketing page.

The part that outranks the rest

The Australian Consumer Law sits as Schedule 2 to the Competition and Consumer Act 2010 (Cth), and it operates on a simple and unusually robust principle: certain guarantees attach to what a supplier provides to a consumer, and a contract cannot bargain them away. Among them are that goods will be of acceptable quality, that they will be reasonably fit for a purpose made known to the supplier, and that what is delivered will correspond with how it was described. Digital content bought through an app store is squarely within this.

Put into the terms most people actually need: when something fails majorly, it is you rather than us who picks between a refund and a replacement, and any further harm that could reasonably have been anticipated is recoverable on top of that. When the failure stops short of major, the supplier gets a reasonable interval in which to make it good — and forfeits the opportunity, handing the choice back to you, if it lets that interval pass. None of that depends on the paragraphs further down this page, and we would rather set it out in the second section than bury it in the eleventh.

Where the Law permits a supplier to limit a remedy — for guarantees other than those imposed by sections 51 to 53 of the Australian Consumer Law — our liability for failing to comply is limited, at our election, to resupply or the cost of resupply. Every other statement about liability in this agreement is read subject to that limit and, more importantly, subject to the paragraph in the box above.

What a licence to play actually grants

Paying for a game, or installing one, does not make you its owner. That is worth writing down rather than leaving you to work out from silence. The grant is a licence, and a narrow one: yours alone, carrying no exclusivity, incapable of being passed to anybody else, and open to being revoked. It permits you to put a title onto hardware you own or otherwise control and to play it for your own enjoyment, rather than as an input to some commercial operation. It runs for as long as you keep to this document and for as long as the title remains available.

"Revocable" is the word that deserves the most scrutiny in a document like this, because it is the one most easily abused. Our position is that revocation is a response to a serious or repeated breach of this agreement and not a convenience. It is not a mechanism for withdrawing something you paid for because a commercial arrangement changed, and where a revocation would strip you of paid content, the consumer guarantee position set out above continues to apply with full force. A licence that could be cancelled at will, for any reason, is not meaningfully different from no licence at all.

The things you are asked not to do

Restrictions in a game licence usually run to a page of near-identical prohibitions, and their length tends to obscure that only a few of them matter. Ours reduce to a handful of propositions, each with a reason attached, because a restriction whose purpose cannot be explained is usually a restriction that should not exist.

You may not copy, sell, rent, sublicense or redistribute a title, or place it on a network for concurrent use, which is the ordinary boundary of any software licence and needs no elaborate defence. You may not reverse engineer, decompile or disassemble a title, except precisely so far as that restriction is rendered void by the Copyright Act 1968 (Cth) or the Competition and Consumer Act 2010 (Cth) — the carve-out is stated because a restriction that overreaches the statute is unenforceable anyway, and pretending otherwise only misleads the reader about their rights.

You may not run a modified client, and specifically not one modified to influence the difficulty system or the level generator. That prohibition is narrower than it sounds and exists for a reason that is not commercial: both systems learn from what they observe, and gameplay events manufactured by a script rather than produced by a person corrupt the estimate for everyone whose experience depends on it. For the same reason, automation, emulator farms and scripted play are out of bounds. You may not interfere with advertising where a title carries it, and you may not remove a notice of ownership. Last, a title is not raw material for a rival product, and neither its assets nor the levels its generator emits may be fed into the training of a model.

Standing between you and a store

Anything you install from the App Store or from Google Play arrives under that platform's terms as well as ours, and for the download and the payment those platform terms prevail over this document. That is not a disclaimer we are hiding behind; it is a description of who actually holds the relationship at that moment in the transaction.

Neither platform has signed up to a word written here, and neither owes you any duty to keep a title of ours running or supported. Apple's programme rules do oblige us to record one further point: for a title you obtained through the App Store, Apple takes the benefit of this document as a third party and may enforce it against you in its own name. That appears because Apple requires it to appear, and putting it in one sentence beats reprinting four paragraphs of platform boilerplate nobody has ever read.

Money, and things that are not property

Every in-app payment is taken by the store, never by us. We do not see a card number at any point in the transaction and cannot process a refund directly, for the straightforward reason that the money never passed through our hands. Any policy of ours that promised otherwise would be a promise we lack the mechanism to keep.

So the route for a refund runs through the platform first. On iOS that is Apple's process at reportaproblem.apple.com, and the decision is Apple's to make. On Android it runs through Google Play, which applies an automatic window and a review process beyond it. If the store declines and you consider you have a remedy under the Australian Consumer Law, then write to us at [email protected]. We will consider it on its merits rather than repeating that the store said no, and where you are entitled to a remedy we will arrange one. A refusal by the store settles nothing whatever about the rights the statute gives you, and it will not be treated here as though it had.

There is no general cooling-off right attached to digital content purchased online in this country, which regularly surprises people who assume one exists. The guarantees do that protective work in its place, and they attach no matter how much of the purchase you have already consumed.

Virtual items deserve a blunt paragraph. Anything unlocked or purchased inside a title is a licence to use that thing within that title. Ownership does not attach to it. Neither does monetary value. It will not travel from one account to another, nor from one title to another, and under no circumstances does it convert back into cash. We would rather write that sentence plainly than let an economy of items imply an ownership that does not exist. What happens to those items if a title is discontinued is dealt with in the next section, and it is the part of this agreement we would want to read first if we were you.

Prices are displayed by the store in your local currency and include GST where GST applies; AIDEOLOGY TECHNOLOGIES PTY LTD has been registered for GST since 28 May 2026. A later change in price has no effect on a purchase you have already completed.

Fair play, and the promise of a person

Nothing we publish gives one player a way to type at another. No chat channel exists in a title, no messaging of any sort, and no player-authored material — which deletes most of what a conduct section normally has to police. The remainder is brief. Do not attempt unauthorised access to a title, to another person's account, or to our systems. Do not put forward a score that was not the outcome of genuine play on a client nobody had tampered with. Do not pick a display name that breaks the law, passes you off as somebody else, or would strike a reasonable person as plainly offensive. Names of that sort may be changed by us without warning, which is the gentlest response in the box. Do not interfere with anyone else's use of what we publish.

How those rules are enforced matters more than their content. Automated signals may exclude a device or a single score from a leaderboard, and that is a decision about a score rather than about a person. Where a restriction instead attaches to an account, you may ask for review and a human being will carry it out — someone with the authority to reverse the restriction, not someone reading a script. We describe that as a commitment rather than a courtesy, and it is the same commitment the privacy policy makes when it says that no model of ours decides anything about a person's entitlements.

We may suspend or end access for a serious or repeated breach. Where doing so leaves paid content unusable, the consumer guarantee position described earlier applies to that outcome as it applies to everything else.

Availability, change, and the end of a title

Core gameplay in anything we publish is built to run with the network switched off. Whatever features do reach outward rest on infrastructure outside our hands; no uptime is promised for them, and no service credits exist. A credit scheme would imply we had sold you a service level in the first place, and we have not.

Features change. Some get better; some disappear. Where a disappearance strips out whatever a paid item relied upon, you will hear about it ahead of the release rather than afterwards, and we will face up honestly to the consumer guarantee consequences of having sold you something that no longer does what it once did.

Discontinuation is where game companies most often behave badly, so this is where we would like to be held most firmly. If we discontinue a title, there will be at least 60 days notice given both on this website and inside the title itself. New purchases are switched off immediately on announcement rather than left running to collect money for something with a known end date. Consumables you never spent are refunded — via the store when the store is able to handle it, and straight from us when it is not. If progress was being held against an account, a way to take your own copy of it is published before the lights go out. None of this is generosity; it is the minimum that makes selling virtual items in a game with a finite life defensible at all.

Ownership, and the permission beside it

Everything our titles and this website are built out of is either owned by us or licensed to us: source code, trained models, whatever the generator emits, artwork, audio, level design, the Aideology Technologies name together with its marks, and the way these pages are put together. Nothing in this agreement transfers any of it to you, and a licence to play is not a licence to reuse.

Against that, a broad permission, granted here rather than left to a separate policy nobody can find. Recording and streaming what we publish is allowed, monetised channels included; the earnings stay yours, and so does copyright in the footage you shot and the commentary you laid over it. You may use screenshots and short clips in reviews, reporting, criticism and commentary. Two conditions attach, and only two: do not give the impression that your video was made or blessed by us, and do not take our marks as the leading identifier for your channel or for whatever you are selling. We are not going to send a takedown notice to someone who criticised a game of ours, and stating that in the contract costs us nothing we should want to keep.

Levels produced by our generator are our content, notwithstanding that no person authored any individual one of them. You may record and stream them exactly as you may anything else. What you may not do is extract them, redistribute them, or assemble them into a dataset.

None of this section cuts down fair dealing as the Copyright Act 1968 (Cth) permits it, whether for review, for criticism, for satire or parody, or for reporting the news. Think something of ours treads on rights of yours, and the address is [email protected] under a "Legal" subject line. Name the work, point to whatever you say infringes it, explain where your ownership comes from, and leave a way of reaching you. Every notice is investigated by a person.

Where privacy fits

The handling of personal information belongs to the privacy policy, a document that forms part of this agreement and answers to the Privacy Act 1988 (Cth) together with the Australian Privacy Principles. It covers what a difficulty model reads and what it is never given, retention periods with the reasoning attached, overseas disclosure, deletion, access and correction, and the route to the Commissioner. The cookie notice deals with browser storage.

Nothing in this agreement reduces a right you hold under that policy or under the Privacy Act itself. Where the two documents describe the same handling, the privacy policy is the one that governs it.

Liability, stated without the fog

Read this section together with the consumer guarantees, which override it wherever the Australian Consumer Law reaches. A liability clause that pretends to more than the law allows is not protection; it is an invitation to have the whole clause read down.

Two kinds of harm stay squarely with us. One is damage that follows foreseeably from our own breach of this document or our own carelessness. The other is the category Australian law places altogether beyond the reach of a limitation clause: fraud on our part, death or bodily injury we negligently brought about, and any consumer guarantee the statute declares unexcludable.

Beyond those two, the answer is no. Harm nobody could reasonably have seen coming falls outside. So does commercial damage — profit, turnover, goodwill, savings that never arrived, business records — where you sustained it while trading rather than as an ordinary consumer. An advertisement placed by somebody else is that somebody's responsibility, and so is whatever waits at the end of a link inside it. Where the real cause is your handset, your connection, or an operating system update that nobody here wrote and nobody here could have headed off, that too is outside what we can answer for.

Where a ceiling is legally available to us, one applies, and it is arithmetic rather than rhetoric. Total up everything you spent on the title across the 12 months before the claim arose. Set that total beside one hundred Australian dollars. Whichever number is the larger marks the outer limit of what we can be made to pay over that title, and the limit covers every shape a claim might take: breach of this document, negligence, some other tort, a cause of action created by statute. Anything Australian law forbids us to cap sits outside the ceiling entirely, untouched by it. The figure is spelled out instead of gestured at, because a ceiling you cannot work out for yourself is a ceiling you cannot judge.

Which law, which court, and cheaper routes

What is written here answers to New South Wales law, along with whatever Commonwealth legislation bears on it. Each of us accepts that a dispute may be decided by the New South Wales courts, or by a court hearing an appeal from one — and accepts it non-exclusively. That qualifier earns its place. It keeps intact your ability to sue in some other forum wherever a law independently hands you that right, and it leaves a consumer living abroad still holding whichever protections their own home jurisdiction makes compulsory.

Before anyone litigates, please write to [email protected] and describe the problem. Treat that as a request and not as a precondition. No clause here stands between you and a tribunal, a court, or the Commissioner, at whatever moment you decide to approach one, and we would think poorly of a document of ours that made somebody hesitate before doing so.

Court is rarely the sensible first move for a dispute about a game purchase. Each state and territory runs a low-cost tribunal, or a consumer affairs office, equipped to deal with a matter this size briskly. Working out which one covers your situation is easier than it sounds, because the Australian Competition and Consumer Commission keeps guidance on precisely that at accc.gov.au. We mention the cheap routes because a company that only mentions the expensive one has told you what it is counting on.

The remaining machinery

Whatever stands published on this page, bearing the date at its head, is the operative revision. A change that cuts into your rights in any material way cannot take effect for at least 30 days, and throughout that interval it appears in two places: inside the title when you next open it, and at the top of this page. Carry on playing once it has taken hold and you have accepted it. Prefer not to, and the answer is to stop. Where money went on something the change leaves you unable to reasonably use, write in and we will sort it out.

Should some provision prove invalid or unenforceable, it is narrowed as far as narrowing will save it, cut out entirely if narrowing will not, and everything around it carries on regardless. Letting something go unenforced once surrenders nothing for next time. Your side of this arrangement cannot be handed to anyone else. Ours becomes transferable if the business, or one particular title, is sold — and in that event whatever you hold under this document and under the privacy policy crosses over to the buyer intact. A sale is not a quiet way of cancelling your position.

Four documents between them make up the entirety of what has been agreed on this subject matter: the one you are reading, the privacy policy, the cookie notice, and whatever supplementary terms ride along with a particular title. None of that reaches misleading or deceptive conduct. Liability of that kind is simply not available to be signed away in this country, and clauses of the whole-of-the-bargain variety have never once managed to dispose of it.

Contact and service of documents

The party on the other side of this agreement is AIDEOLOGY TECHNOLOGIES PTY LTD, ACN 698 536 953, ABN 81 698 536 953, of New South Wales, Australia, reachable at [email protected]. The contact page explains what to include so that a message can be dealt with on its first reading.

No postal address appears on this website. The registered office recorded against ACN 698 536 953 on the ASIC register is the address at which a document may be served with legal effect, and printing a different one here would create an impression of a second valid destination that does not exist. If you need to serve something formally, the register is where to look.